Aspial Lifestyle Ltd is an investment holding company. Along with its subsidiaries, the company operates in the following business segments: Pawnbroking, Secured lending, Retail, and Others. A majority of its revenue is generated from the Retail segment, which relates to retail and trading of jewellery and branded merchandise through brands like Lee Hwa, Goldheart, and Niessing. Geographically, the group generates maximum revenue from Singapore, followed by other regions.